IGT’s DoubleDown Casino Premieres Texas Hold ‘Em

It has only been a few weeks since IGT teamed up with Double Down Interactive, but the two companies have been making a great deal of progress in the social gaming market. In addition to launching the new American Idol slots games (powered by IGT), the company is branching out into other areas of the online gaming market. Now, IGT’s DoubleDown Casino is home to Texas Hold ‘Em.

“Adding Texas hold‘em to the existing DoubleDown Casino portfolio allows us to bring one of the world’s most popular games to Facebook’s estimated 900 million users,” says Robert Melendres of IGT in an interview with iGamingBusiness.

The New Texas Hold ‘Em Offering at Double Down Casino appeals to players of all levels. There are tutorials and game guides available, so players can reference learning material as they play. Players can also take part in games of four different speeds, so beginners can take their time while experts can get in more hands.

This is an interesting development as it puts DoubleDown Casino in direct competition with Zynga Poker, Facebook’s most popular Texas Hold ‘Em application. The competition will be steep, and it is up to players to decide which company offers the superior social gaming version of Texas Hold ‘Em poker.

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